AI + growth for Australian clinics

More Patients. Less Admin. A Smarter Practice.

We help Australian clinics grow with Google, AI and automation — from getting found online to answering the phone and booking the patient.

30+Australian clinics grownAustralian clinic specialists
Local patients discovering an Australian clinic through Google Maps and Google Search, then booking an appointment
Found on
Google Maps
Appointment
Booked in Cliniko
Call answered
By Ava, 24/7
Two sides of growth

Growing a clinic takes more than marketing.

Getting more patients is only half the job. You also need to answer their calls, book their appointments, follow them up and keep your reception team from drowning in admin.

Attract

Get more patients

Get found when local patients are looking for you.

  • Google Ads
  • Google Maps
  • Local SEO
  • Landing pages
  • Reviews
  • Patient reactivation
Explore patient growth
Automate

Do less admin

Use AI and automation to handle the repetitive work around those patients.

  • AI phone receptionist
  • 24/7 call answering
  • Cliniko appointment booking
  • Rescheduling
  • Cancellations
  • Message taking
Meet ReceptionBuddy
Meet ReceptionBuddy

Your AI receptionist that actually works with Cliniko.

Meet Ava — the AI receptionist that answers your calls, talks naturally with patients and works directly with your Cliniko calendar.

  • Books appointments
  • Reschedules appointments
  • Cancels appointments
  • Checks real Cliniko availability
  • Answers common clinic questions
  • Takes messages for your team

Available 24/7. Never calls in sick. Never puts a patient on hold.

Incoming call
Ava answering
Cliniko connected
Patient
Hi, can I book in with a physio on Thursday morning?
Ava
Of course. I have 9:15am or 10:30am on Thursday — which suits you better?
Patient
10:30 please.
Ava
Booked. You'll get a confirmation by text shortly.
In your calendar
Initial Consultation — 10:30am
Thursday · Physiotherapy
Booked
Message taken
Sent to reception
The other side of growth

More patients shouldn't mean more reception work.

Reception is already helping someone

Ava answers the phone.

A patient calls after hours

Ava can help them book.

A patient needs to move an appointment

Ava can find another suitable time.

Something needs your team's attention

Ava takes a message.

The system

From Google search to booked patient — and beyond.

We build the systems that help patients find you, choose you, book with you and keep coming back — while AI handles more of the work behind the scenes.

01

Get Found

  • Google Maps
  • Google Ads
  • Local SEO
02

Get Chosen

  • Reviews
  • Website
  • Trust
  • Offers
03

Get Booked

  • Landing Pages
  • Online Booking
  • Fast Follow-Up
04

Automate

  • ReceptionBuddy
  • AI Reception
  • Cliniko Integration
  • Automated Communication
05

Keep Them Coming Back

  • Patient Reactivation
  • Review Generation
  • Recall
  • Retention
The Local Patient Growth Wheel: Get Found, Get Chosen, Get Booked, Keep Them Coming Back
Services & products

Everything a modern clinic needs to grow — and run smarter.

Google Ads

Get in front of local patients actively searching for your services.

Learn more

Google Maps & Local SEO

Get your clinic found more often in local Google searches.

Learn more

Landing Pages & Conversion

Turn more of your existing traffic into actual patient bookings.

Learn more

Reviews & Reputation

Generate more patient reviews and build trust before someone contacts you.

Learn more

Patient Reactivation

Bring past patients back with intelligent automated communication.

Learn more
Product

ReceptionBuddy

AI receptionist for Cliniko practices. Answer calls, book appointments, manage appointment changes and take messages automatically.

Meet ReceptionBuddy
Why Grow Your Practice

Built for clinics. Not agencies.

Australian Healthcare Specialists

We only work with clinics. It's all we've done for years.

Data-Driven Strategies

Every decision is grounded in numbers, not opinions.

Transparent Reporting

Clear dashboards. Real bookings. Real revenue.

No Lock-In Contracts

Stay because it works — never because you have to.

Proven Growth Systems

Practical playbooks refined across Australian clinics.

Personalised Strategy

Built around your suburb, your services and your capacity.

Case studies

Real clinics. Real growth.

Chiropractic ClinicBrisbane, QLD

Challenge

Invisible on Google Maps and over-reliant on referrals.

What we built

Google Business Profile rebuild, local SEO and suburb-level Google Ads.

Read story
Dental PracticeMelbourne, VIC

Challenge

Website traffic wasn't converting into consultations.

What we built

Dedicated landing pages, clearer offers and a review generation system.

Read story
Physiotherapy ClinicSydney, NSW

Challenge

Enquiries going cold before the team could reply.

What we built

Fast follow-up automation and a tightened booking journey.

Read story
Pete, founder of Grow Your Practice
30+
Clinics grown
Meet your growth partner

Hi, I'm Pete.

I've spent more than 15 years in online marketing and helped dozens of Australian medical practices grow. But over the years I've realised that getting more patients is only part of the problem.

As clinics grow, so does the workload — more calls, more appointment changes, more follow-up and more pressure on reception. That's why Grow Your Practice is evolving beyond marketing.

Today we're building growth systems, AI and automation specifically for Australian clinics — helping practices attract more patients and handle the work that comes with them.

30+
Clinics grown
15+ yrs
Digital marketing experience
Free Patient Growth Audit

Find out what's stopping your clinic from growing.

I'll record a personal 10–12 minute video walkthrough of your clinic's Google Business Profile, social media accounts and SEO/Google Ads potential — with clear advice on how to improve your local footprint. Delivered within 24 hours.

We'll also identify where AI and automation could reduce admin or improve the patient journey in your clinic.

Grow Your Practice

No obligations. No lock-ins. Genuinely free.

In your audit video, I'll cover:
  • A full review of your Google Business Profile
  • What's working (and what's not) on your social media
  • Your SEO and Google Ads potential in your suburb
  • Clear, practical advice to improve your local footprint
  • Where AI and automation could reduce admin in your clinic
  • Delivered as a private 10–12 minute video within 24 hours
Resources

Learn the way we grow clinics.

Videos

Latest Videos

Short breakdowns of what's working right now in clinic marketing.

Explore
Guides

Latest Guides

In-depth playbooks for Google, reviews and patient retention.

Explore
Reels

Latest Reels

Bite-sized ideas you can implement in your clinic this week.

Explore
Tips

Clinic Growth Tips

Actionable growth tactics tailored for Australian clinics.

Explore
Audits

Marketing Audits

Real teardowns of real clinic marketing — and how to fix it.

Explore
FAQ

Answers, before you ask.

Everything Australian clinic owners want to know about patient growth, AI reception and how we work.

See ReceptionBuddy in action

ReceptionBuddy is an AI phone receptionist built for clinics using Cliniko.

  • It answers calls, checks real appointment availability and books appointments.
  • It helps patients reschedule or cancel, and answers common clinic questions.
  • When something needs a human, it takes a message for your team.

ReceptionBuddy is designed to support your reception team, not necessarily replace it.

  • It handles repetitive and after-hours calls.
  • Your staff spend more time helping the patients in front of them.
  • Anything that needs a human is passed straight back to your team.

Yes. ReceptionBuddy connects directly with Cliniko so Ava can work with your clinic's actual services, practitioners, patients, appointments and availability.

  • Availability is checked against your live calendar.
  • Bookings, reschedules and cancellations happen in Cliniko itself.

Yes. We've recorded real ReceptionBuddy scenarios so you can see both the conversation with Ava and what happens inside Cliniko.

  • Each demo shows the full workflow — the call and the result in the calendar.
  • New patient bookings, reschedules, cancellations, message taking and more.

Yes — when they're structured around patient intent, not vanity clicks. We target the specific searches that lead to consultations in your suburb, so every dollar has a clear job.

  • Campaigns are built around high-intent keywords like "chiro near me" and suburb-level service searches.
  • Every click routes to a dedicated landing page with one call-to-action: book a consult.
  • We report on booked patients and cost-per-booking, not impressions or CTR.

Local SEO typically shows movement within a couple of months, with meaningful traction building from there. In parallel, we run Google Ads so you don't have to wait for growth.

  • Early weeks: technical fixes, Google Business Profile optimisation, on-page rewrites.
  • Then: local ranking movement on suburb + service queries.
  • Later: compounding organic bookings alongside paid.

We work with chiropractors, physiotherapists, osteopaths, dentists, podiatrists and allied health clinics across Australia.

  • Most clients are single or multi-location allied health practices.
  • AHPRA-compliant ad copy, landing pages and review requests.

No. We work on rolling month-to-month agreements — cancel any time with 30 days' notice.

  • No 6 or 12-month lock-ins.
  • 30 days' written notice is all we ask, so your team has time to hand off assets.
  • You own every ad account, landing page and asset we build.

You'll receive a private 10–12 minute video overview of your Google Business Profile, social media accounts and SEO/Google Ads potential — with practical advice you can act on immediately. There's no obligation.

  • I record the audit personally and deliver it within 24 hours of booking.
  • The video covers your local footprint, competitor positioning and quick wins.
  • If it makes sense to work together, we'll talk next steps. If not, the advice is yours to keep.

Still unsure? The free audit answers your specific numbers — no pitch, no pressure.

Ready to build a smarter clinic?

Whether you need more patients, less admin — or both — let's find the biggest opportunity in your practice.